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Why Both Heads & Hearts Matter In Marketing

Why Both Heads & Hearts Matter In Marketing

Many consider Star Trek’s Mr. Spock, the exemplar of logic and rationality, never swayed by emotion and only acts according…

Do You Trust Me?

Do You Trust Me?

When the topic of “trust” comes up, I am always reminded of the scene from Disney’s Aladdin, where we are…

A Day in the Life

A Day in the Life

“A Day in the Life” is the iconic final song on the Beatles’ Sgt. Pepper’s Lonely Hearts Club Band album.…